The Goal: Bring a design to life and give the client full control over their store.

Nutriissa was built as a fully custom Shopify theme with a focus on flexibility. The client wanted the ability to update design elements without relying on a developer, so custom functions and blocks were created to provide that freedom.

Beyond theme development, the store was set up to be fully functional with payment processing, advanced search bars, custom logins, and integrated newsletters. For customer retention, Klaviyo segments and flows were implemented to strengthen loyalty and drive repeat sales.

Product pages were enhanced with custom fields for flexible product details, a subscription option to improve conversions, and a related products feature to support upsells.

The site launched in June 2024 and has remained strong since. With the custom tools in place, the client has been able to take ownership of the site and keep it thriving without heavy developer reliance.